The Importance of Video Marketing

What’s the big deal about video? In the past couple of years, video has become the primary medium for individuals and businesses to interact with one another. In the past few months alone, video has completely revolutionized the content marketing world. From YouTube to social advertising to storytelling videos, they’re being used as the main platform for a number of individual and business purposes.

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How to Use Failure to Become a Wiser, More Resilient Entrepreneur

There are many perks to starting your own small business. For example, you get to work for yourself, create a flexible schedule, broaden your skill set, and grow at your own pace. But being an entrepreneur is hard, and when you’ve suffered setbacks in the past, it can be especially daunting to think of taking on the responsibilities and uncertainties of launching your own business.

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How to use Live Streaming during Covid-19 Outbreak

Are you planning to cancel travel arrangements for industry conferences? If so, then you’re not alone. Recently, many trade shows converted their onsite plans into virtual events. Facebook cancelled its F8 software developer conference. Google switched to a virtual event for Google Cloud Next 2020. Plus, the city of Austin, Texas axed SXSW. The coronavirus has people scrapping travel itineraries and signing up for online sessions. Instead of a crowded expo floor, they watch live product demos from their homes or offices.

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