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Marketing Tips

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How to use Live Streaming during Covid-19 Outbreak

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Are you planning to cancel travel arrangements for industry conferences? If so, then you’re not alone. Recently, many trade shows converted their onsite plans into virtual events. Facebook cancelled its F8 software developer conference. Google switched to a virtual event for Google Cloud Next 2020. Plus, the city of Austin, Texas axed SXSW. The coronavirus has people scrapping travel itineraries and signing up for online sessions. Instead of a crowded expo floor, they watch live product demos from their homes or offices. Read More

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Video Marketing Facts

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In recent years, the market has seen a surge in the growth of online video. With platforms like YouTube and Facebook becoming the norm for sharing information, video has become a staple in today’s learning and marketing. In fact, 96% of B2B companiesplan to use video in their content marketing in the next year (MWP). Read More

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CEO Spotlight Videos

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A company culture is only as strong as its employees… and its CEO. How leadership behaves, speaks, and communicates impacts the tapestry of the entire company. However, in today’s economy of large, global corporations, C-suite executives often seem elusive and untouchable. Videos are able to bridge this gap to create a personal, “face-to-face” connection between employer and CEO. Read More